As with most our projects, we handled this one from concept to completion. We had lots of fun on this set! We shot this web commercial in a green screen studio located in Irvine, CA. It was shot on a RED camera. In post-production, first our editors created a rough cut, and then a fine cut. Once that was approved by the client, we keyed the green, and replaced the background with what you see – a mix of 2D and 3D animation.
15 April 2013