Short and Simple: Our Favorite One Minute Videos

One-minute videos are becoming so popular because they’re easy to create, while being highly effective at the same time. This is because your audience doesn’t need to sit through a ten-minute video when they can have it all whittled down into bite-sized content.

At 336 Productions, we are fans of the “Tasty-like videos” and have rounded up a list of our favorite one-minute videos to share with you.

Here’s some content that left us amazed:

“When You Say You’re A Swimmer”

When You Say You’re a Swimmer is a video that needs to be understood, not just watched. Directed by Chris Shimojima, the video focuses on all the things a swimmer is afraid of.

It focuses on the way society looks at athletes, labeling them and confining them to that label. But swimmers aren’t athletes, they’re humans. They have flaws and faults, but push them aside to overcome their worst fears every day.

The video ends with, “Man was made to fear the deep. But you, you’re here to find it.”

“LATE”

This short film will tug at your heartstrings, so make sure to keep a box of Kleenex nearby! It’s a minute long, but carries an immense emotional burden as the world of the two characters crashes—it can’t be described in words.

We barely spend any time getting to know the two characters, but the ending leaves us devastated.  

“Memories of the Master Brewer”

This short video is one of our favorites because it dives deep into the depth of a product’s history. It’s shown through the perspective of a beer brewer and his love and passion for beer.

Beer should be rich, powerful, robust, bitter, and intense. And we couldn’t agree more!

“Buttons”

Buttons is a beautiful short film that tells us the story of how buttons are created. It focuses on how you need simple tools but powerful designs to grab the attention of customers. You have to use the right colors and composition to create buttons that will attract consumers.

This short film is just like that. It’s simple, but powerful in its own way.

The Conclusion

These are just a few of the many videos that have left a powerful impression on our team. If you’re looking for video content creators that can create video content just like this, you’ve come to the right place!

We can help you take your marketing game to the next level. Get in touch with our video production company, which is based in Los Angeles, CA and leave it all to us!

Boosting Sales with Video Marketing: How Can It Be Done?

But if your business has been struggling with sales and your conversion rate is the lowest it’s ever been, you’re obviously wondering how you can use video marketing to change that.

So what are some ways you can boost sales and attract traffic to your website?

Here are a couple of strategies you can use:

Create a Landing Page Video

Your website’s landing page is really important, because it’s the first page visitors see when they visit your website.

Statistics show that businesses have only eight seconds to make an impression with a landing page.

If your landing page doesn’t load properly or isn’t impressive, it can decrease your conversion rate by seven percent.

Make sure your landing page video is short, simple, and to-the-point. Focus on your business and its services. Talk about how you can help customers with their problems and how your services can make a difference in their lives.

Use Employee Interviews

You can create a one-minute segment of what your employees think of working at your company.

Is your company friendly and safe for women? How is it making a difference in your employees’ lives? Is the overall work environment good and how long have your employees been working for your organization?

Answer all of these questions with a video and make sure to post it on your website and social media pages. If you haven’t already, it’s also a good idea to create a YouTube page for your business.

YouTube has more than 1.9 billion users, and is perfect for expanding your business digitally. You can reach out to thousands of potential customers with interactive video content.

In addition, the video sharing platform allows you to translate your videos to more than 80 different languages. This allows you to connect with potential customers outside of the country as well.

These are just a couple of ways you can expand your business and utilize video marketing to boost sales.

If you’re looking for video content creators that can create exceptional quality video content you’ve come to the right place!

We can help you take your marketing game to the next level. Get in touch with our video production company, which is based in Los Angeles, CA and leave it all to us!

MARKETING THROUGH VIDEOS WHAT YOU SHOULD KNOW

It’s expected that by 2022, videos will make up more than 82% of consumer internet traffic.

The best things about videos is that you can view them online.

Once they’ve been uploaded to a video streaming website, anyone can access them.

According to World Advertising Research Center (WARC), almost three quarters (72.6 percent) of internet users will access the web solely via their smart phones by 2025, equivalent to nearly 3.7 billion people.

Video marketing can help you reach out to a wider audience.

The best way to target millennials is through video.

Statistics show that adding a video to your homepage can increase conversion rates by 8o%.

83% of businesses claim that video marketing has helped them improve their ROI.

If your target audience likes your content, they’ll share it in their social circle, leading the traffic straight to your website.

Surveys show that 57% of consumers admitted that watching videos helped them gain confidence to invest in brands.

We can successfully conclude that video campaigns and marketing is a match made in heaven.

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CONTACT US TODAY!

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Drive Engagement with These Video Interaction Tools

Online video consumption has changed the way businesses run in the 21st century. Statistics show that the number of digital video viewers in the US alone is expected to exceed 236 million by 2020. This is why it’s essential that you focus on interaction tools that help make your newest videos the biggest hits online.

Here are some of the most effective interaction tools.

Updated End Screens

Just as important the closing scene of any movie is, end screens that appear after a video are equally impactful. Several platforms allow you to customize the end screens to help make a lasting impact with your video. This enables businesses to drive even more traffic towards the video marketing content that they’re producing. Marketers at 336 Productions know exactly how crucial calls to actions are and end screens are the perfect opportunity to utilize that. You can effectively use this time and space to include buttons that direct users towards your service pages.

Mobile-Friendly Cards

With this interaction tool, you can allow your viewers to exercise their own agency and make their experience worthwhile. They can maximize the utility of dedicating a few minutes of their day to watching your video by clicking on destination links they wish to access. Some platforms allow you to elevate the quality of your video by introducing mobile-friendly cards that can be embedded within the video. This will ensure that viewers can view websites, merch pages, crowdfunding campaigns and more without distracting themselves.

Email Capture Forms

You might be wondering what good a video is without any leads to email forms. You might want to include these email forms at the beginning, in the middle or the end of the video. Depending on your marketing ideology and business goals, we can customize the times at which these email forms are embedded. You can also include a message in these forms to invite online crowds towards your content. These interaction tools can also be customized to sync emails collected with Mailchimp, Constant Contact or other platforms.

We are a video production and services company based in Orange County. We offer customized services to businesses that want to up their game in the digital arena.

Top Tips for Nailing Your Facebook Video Marketing Strategy

With more than 2.41 billion members, it’s become one of the largest social media platforms in the world. Brands are now jumping on the Facebook video marketing bandwagon because of the positive results it has yielded.

In the last 5 years, more and more brands are utilizing Facebook to promote their services. If you’re looking for ways to improve your Facebook video campaigns, here’s what you can do:

Immersive Videos Campaigns With Facebook 360

Facebook has its own video editing features. After you’re done shooting and editing your campaigns, you can split the videos into small clips using Facebook 360. You can even edit them accordingly.

New Videos On Your Page Every Month

Facebook allows you to feature different videos on your brand’s page. Don’t use the same videos over and over again. This is one of the biggest mistakes that brands make. Your featured video may be phenomenal, but your audience also wants something new and exciting.

You should offer your followers something new and creative every month.

In addition to that, you can also ask them questions and have an employee answer them every month. This will help you connect with your target audience and it will humanize your brand.

It’ll show that you care about your customers’ opinions and feedback.

Tell a Story

Use your Facebook cover page to tell your brand’s story. Make sure to keep it short. But focus on what makes your brand stand out among the crowd.

What makes it different? What makes it unique? Why should potential customers choose your brand over your competitors?

Make sure to highlight these points in your cover story video. And if that’s not feasible, you can create a separate video and tag it as a highlight video. This way, it’ll become one of the featured videos of your page.

As a leading video production company in Orange County, we know all the tricks of the trade when it comes to creating lucrative video campaigns.

So, what are you waiting for?

You can also go through our video gallery to get an idea of what we have to offer. And if you have any questions or queries, don’t shy away from reaching out to us!

Why You Should Add Videos to Your Company’s Portfolio

It had been speculated by sources that the global internet consumption will hike in 2019. Viewership of video content in US regions was already at a staggering 85% in 2018, and the digital trends this year don’t show a much different picture.

These statistics show that video penetration in the present digital landscape knows no end. The only way for businesses to march forward is to emphasize on video marketing and have a video presence online.

Here’s why video is the linchpin of success in 2019.     

1. Boosts Conversions and Sales

If you’re in business to make money—which most enterprises are—you need to think big. Video marketing is the fastest and most effective way of securing an audience. Not only does this increase online traffic on your website but will also boost your conversion rates.

Research shows that 54% of online users prefer engaging with video content posted by any brand or business. Following the simple rule of market demand and supply, businesses must skew their approach towards generous video content that’s compelling and interesting. If a hoard of online users have purchased a product after watching an explainer-video, the answer is pretty clear.

2. Shows Great ROI

According to statistics retrieved in 2019, 88% video marketers have reported considerable improvement in the ROI after investing in video marketing. This is a sweeping majority which attests to the profitability of emphasizing on video content. This has led to higher sales, better brand recognition across markets and a stronger consumer base.

3. Video Builds Trust

Whenever you’re marketing a product to a customer, put yourself in his/her shoes, and view your brand as a foreign entity which is new in the market. What will most likely be your apprehensions about this xyz brand? I don’t know if it’s reliable, what if it’s a scam, let’s check customer reviews, etc.

A new brand will not automatically be trusted by the user. Trust is a relationship which builds over time. For that, you need a human face in a video so that the users are better able to connect with you. No one can rely fully on a product which is just a picture on the screen; you need to make it seem more natural to come off as trustworthy.

All in all, video marketing has a great impact on your sales, brand name and customer base. It gives your company a presence in the digital arena that’s also life-like.

We offer video production services in Orange County. If you need our editing and video-making experts to help build a strong base for your business, we’re here. 

336 Produces Project That Range From Small To Large

It all started with the Compass—our first project. Although it was a movie trailer, it was a major hit that got us started down the path of success.

Little did we know that this would be the beginning of an extraordinary experience, full of great opportunities, wonders and unexpected turns.

Video production is something that we’re passionate about. Both of us graduated from film school and our passion for bringing our imagination to life started at a young age.

Surprising Video Concepts that Your Brand Should Consider

Each day brings with it a new viral video that has taken the internet by storm seemingly overnight. Some of the most popular viral videos are responsible for having made common everyday Joes instant celebrities.

Millions of people view, like, and share visual content every day. Videos have become a ubiquitous mainstay in the online world.

5 Tips to Help You Prepare for Producing a Corporate Video

The term corporate video doesn’t sound fun, or something you would eagerly watch; this makes it all the more important to take those ideas and turn them into appealing videos that just can’t be forgotten.

With about a few seconds to grab the customer’s attention, introduce an effective yet engaging concept, and communicate your brand’s identity; corporate videos have their work cut out for them.