Consumption At An All Time High
Today the social media generation consumes more videos than ever & to cater to their limited-attention spans, the market is rapidly moving toward short-form videos.
A Consumer Focused Advertisement Avenue
Brands are moving further away from direct advertising, whose metrics are hard to calculate, and into original video content that increases engagement and brand loyalty.
Low Barrier To Entry
- With constant technological advancements, creating beautiful videos is now cheaper than ever before.
- However, creating a truly engaging video requires experience and skill & is better left to the pros.
Videos Today Look Better Than Ever
With better production services available at a reasonable price, quality is expanding quickly.
The result is a huge influx of high-quality video, which can only mean more viewers.
Niche markets have emerged for everything imaginable, so no matter what your video is about, chances are there are blogs and sites who want to share it.